Built on love.
Driven by Craft.
Meet Locs of Love.
Locs of Love was built because the Metro Detroit natural hair community deserved better. Better care, better expertise, and a space where every client feels confident walking in and proud walking out.
Why Locs of Love Exists
Locs of Love was built because we saw what was missing. People in our community were sitting in chairs where their hair wasn't understood and their time wasn't respected. That had to change.
So we built something different. A space where natural hair gets the same expertise and elevated experience as any luxury service. Where your stylist knows your hair, knows your goals, and actually shows up for your journey every time you walk in.
Love Live Loc'd isn't just a tagline. It's the standard we hold every appointment to.
A Salon.
A Product Line.
A Professional Academy.
What started as a commitment to expert loc care has grown into three connected pillars: a luxury salon in Ferndale, an in-house product line made for the clients we serve, and Locs of Love Academy, a professional training program that has helped students across Metro Detroit build careers in natural hair care.
Every part of the brand points back to the same thing: natural hair deserves professional care, expert products, and real opportunity for the people who love it.
Locs of Love provides expert natural hair and loc services while developing the next generation of textured hair professionals. Through exceptional service, education, and mentorship, we help people look their best, build confidence, and create lasting economic opportunities.
To build the most influential Black-owned natural hair ecosystem in America, connecting education, salon services, leadership development, and product innovation to develop industry leaders, create economic opportunity, and transform communities across the country.
We create opportunities that help people build confidence, careers, and financial independence.
We pursue the highest standards in education, service, and professional development.
We embrace continuous learning and believe every individual has the potential to evolve and succeed.
We foster inclusive environments where people feel welcomed, respected, and supported.
We develop future educators, managers, entrepreneurs, and industry leaders who inspire positive change.
The Leadership Behind
the Experience
At the heart of Locs is a team committed to doing things with intention. From the Owner/CEO to the Salon Manager and Operations Manager, they set the tone, support our people, and help create an experience where expertise, care, and community come together.
The Stylists Behind
Your Journey
Our stylists train specifically in loc care and natural hair, across every texture. We keep investing in their education because the craft keeps changing, and our clients deserve stylists who keep up with it.
Come Experience the
Difference a Specialist
Makes
We're in Ferndale. We're ready for you. Whether you're booking your first appointment or your fiftieth, the experience is the same: expert, personal, and built around your hair.
Treat someone to expert loc care. Gift cards can be put toward any service at our Ferndale salon.
Buy a Gift CardA quick look before you book with us.
We want our booking policies to be simple, fair, and transparent. By booking an appointment with Locs of Love LLC (“Locs of Love” or “the Salon”), you agree to the terms below.
Deposit
A $40 non-refundable deposit is required to book. Applied toward your service total.
Cancellations
At least 24 hours’ notice is required.
Services that take a full day or longer: 48 hours’ notice.
Same-day: 50% of service + deposit forfeited
No-show: 100% of service + deposit forfeited
Late Arrivals
More than 15 minutes late: $30 late fee.
Services may also be shortened to stay on schedule.
Rescheduling
At least 24 hours’ notice is required.
Services that take a full day or longer: 48 hours’ notice.
Deposit may be transferred up to 2 times.
Less than 24 hrs: deposit forfeited + new deposit required.
Experience Fee
A 4% fee is added at checkout to support salon amenities and upkeep. Non-refundable.
Effective Nov 1, 2025
How your loc count and service selection affect the time reserved for your appointment.
Loc Count & Appointment Time
Incorrect Bookings
How your deposit is applied, when it may be transferred, and when it will be forfeited.
Deposit Terms
Transfer Limits
The notice required to cancel or reschedule and the fees that may apply.
Notice Requirement
Cancellation Fees
The late fee and how arriving late may affect your scheduled service.
Late Fee
Effect On Your Service
How to change a booked service, report concerns about a completed style, or adjust an extended appointment.
Advance Service Changes
Style Redo Requests
Extended Appointments
The required booking order when combining loc maintenance with a haircut or line-up.
Required Booking Order
Loc Maintenance → Haircut or Line-up
Booking Adjustments
Consultation requirements for new clients and clients traveling from out of town.
In-Person Consultations
Virtual Consultations
The 4% experience fee, what it supports, and whether it can be refunded.
Per-Visit Fee
Refunds
The salon’s age and supervision requirements for children.
Supervision
Age Policy
By booking an appointment, paying a deposit, or confirming your appointment, you acknowledge and agree to the Locs of Love Booking & Cancellation Policy.
These policies may also be used as supporting documentation in connection with payment disputes or chargebacks. Policies are subject to change. The policy in effect at the time of booking will apply to your appointment.
If you have questions about any part of our policy, please contact Locs of Love before booking your appointment.